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Design Philosophy
Kaprapan believes in the modern Indian goddess and her enigma. Leaving aside the contemporary designs seen mostly, it takes up the challenge and gives vibrant colors, intricate embroidery and awe-inspiring designs.The brand combines the intricacies of hand embroidery with western outfits to create designs which exudes both feminity and power.
The Concept
To mix Indian embroidery with western clothes with the variances it provides. The touch of embroidery on any piece is just miraculous and it was to emphasize and celebrate the beauty of it.
Designer’s Word
“We cater to the fierce, modern woman of today. My clients love the modern silhouettes and drapes that I curate. I integrate the beauty of hand embroidery with intricate details such as mirror work, sequins embellishment, thread work, kundan work etc. with western outfits to create designs symbolizing power dressing as well as feminine charm simultaneously”
Fashion designer Anaita Shah launching the E Commerce Store for her fashion label Kaprapan www.kaprapan.com, The E commerce store will ship across India as well as international markets following strict quality control measures and contactless deliveries to ensure safety.