Curated in association with PETRONAS Sprinta, the festival saw launches from Harley Davidson, KTM and BMW
Key highlights: Performances by Lagori & Teri Miko, Rodcast Tent, open mic and interactive sessions at Beer Garden, Jameson Black Barrel Bar for the motorcycling community
Asia’s largest bike festival India Bike Week, in association with PETRONAS Sprinta witnessed an exhilarating 2022 edition with attendance running at maximum capacity of 10,000 pax per day. Participants from across the country riding down to Goa to celebrate their shared love for motorcycling.
Day 2 welcomed riders to experience a host of uniquely curated events ranging from music to motorsports. While the IBW Track Masters Nelly & Vishak educated the participants on the basics of track events. SHARDUL SHAS SHARMA – the first Indian to compete at the Red Bull Romaniacs shared his experiences and technical tips from Raid de Himalayas, the Indian National Rallying Championship, and the Sjoba Rally. JAMESON CONNECTS AT LADAKH TENT, co-curated by the ‘Custodians’ Maral Yazarloo Pattrick, Anand Dharmaraj, Harsh Man Rai & Vir Nakai was a new immersive experience for the community that allowed participants to engage in free-flowing conversations on the life of a biker.
The highlights of the event were HIMALAYAN 822 launch by Auto Engina, HARLEY-DAVIDSON’s Nightster Showcase, preview of BMW S 1000 RR, KTM launched their new power wear along with the KTM RC Cup announcement. Also brand Maruti Suzuki tested all grip tech at the track , Axor launched their new range of off-roading helmet, ORXA showcased the new MANTIS and CEAT previewed their dual purpose tyres.
Motorcycling communities from different parts of the country gathered at the Jameson Connects Howling Dog Bar to share riding stories and experiences. Notable names included Murtaza Junaid, Yogi Chabaria and Marco Rosetto Founder Mini GP India. Shirshendu Banerjee (Shandy), India’s only International Award Winning podcaster on motorcycling – The Biker Radio Rodcast conducted a live recording for his show at the venue, speaking to iconic personalities including ANAND DHARMARAJ from The Indimotard Adventures, JASPREET SINGH BHATIA from Carberry Motorcycles, Dream Engines and Shardul and RONGOM MUKERJI from The One Man Army behind The Valley Run at the Rodcast Tent. The customisation enthusiasts got a chance to view the amazing superbike collection by JS Films at the Collectors’ Corner and be part of the fan meet .
India Bike Week 2022 and PETRONAS Sprinta hosted the leading women bikers Urvashi Patole, Sameera Dahiya, Kalyani Potekar – Kalaivani and Divya Sandhu. In a session at PETRONAS Sprinta BIG TRIP moderated by Maral Yazarloo Pattrick, these women shared their unique biking experiences, recent rides, myths about women bikers and the future of women bikers in the country.
For all the motorsports enthusiasts, this edition of IBW had five tracks and races Flat Track, Hill Climb, Mud Rush, All Grip Track and Dirt Dash. There were special sessions on both the days by Vishakh from BAR Amy and Nelly from ProDirt Adventure, Motofarm & FMAE Motopark. Training sessions were conducted to master the gnarly hill trail and 3 other tracks – Adventure Track, Flow track and the Dirt Dash for Moto Cross and dirt enthusiasts. Final rides were conducted on day two and winners were awarded trophies, certificates, cash prizes and exciting motoring accessories
Music lovers had a host of gigs to look forward to. While PETRONAS Sprinta launched the RIDER ANTHEM 2.0 launch with King, the exciting performances from this edition included Lagori & Teri Miko as headline acts, Easy Wanderlings & DJ Mojo Jo Jo on the Main Stage, DJ Unnayaana & Uday Benegal at Ladakh Tentand DJ Ayesha Pramanik at the Jameson Howling Dog Bar. The epicentre of the action moved to the Red Bull Break-Time session, where rappers, MCs, BMX stunters and break dancers enthralled onlookers with their routines. PETRONAS Sprinta CLUB VILLAGE hosted the bikerhood converging from different parts of the country and engaged them with contest and fun games.
Big Forkers Meat Fest, the section dedicated to the art of curing, grilling, smoking and barbecuing meats in India. The crowd experienced the culinary skills of some of the renowned chefs from across the county like Chef Aal (Nagaland), Chef Arjun Sikdar (Goa) Chef Geoff (Canada), Chef Oneal (Kochi) and Chef Chris (GOA). The Eat Street featured 10 other local Goan caterers and food trucks featuring typical IBW staples on their menu. Biker cafes such as Throttle Shrottle, Trip Machine, & Super Chai continue to be the key partners in the IBW 2022.
Martin Da Costa, Festival Director, of India Bike Week said, “One’s love for motorcycles and motorcycling transcends their age, gender, background. The India Bike Week is the perfect platform to witness this and in its 8th edition, the festival celebrated the undying passion for riding after a gap of 3 long years. We thank our partners for their unconditional support year-on-year and we promise to come back even bigger and better next year.”
With that, India Bike Week 2022 drew to a close. By perfectly encapsulating the spirit of motorcycling that Asia’s largest biking festival has always stood for, IBW 2022 has set an extremely strong precedent of what the future holds for India’s superlative motorcycle extravaganza.
IBW will be back again on December 1 & 2, 2023!
About India Bike Week:
India Bike Week is Asia’s largest Motorbike Festival and attracts over 20,000 motorcycling enthusiasts from across the country, and beyond. For two days straight, India Bike Week will be home for India’s biking fraternity. With the greatest names in bike design and manufacture, the showcase of desirable classic and custom machines, a wide range of biker goodies on sale, Big Trip stories, delectable food, bands performing live, 5 track experiences, and much, much more, ‘IBW 2022’ promises to be the best motorcycling weekend of the year.
Seventy Event Media Group (70 EMG) is an award winning integrated Event Management Company known for delivering outstanding events in India and across the world. Established 25 years ago, 70EMG has been the driving force behind some of the greatest corporate, institutional and private events across India, Asia and Europe. 70 EMG is responsible for some of India’s biggest events such as India International Jewellery Show and Cartier Travel with Style to name a few. 70 EMG is also one of the pioneers of festival promotion and planning in India with properties such as Zambhala, The Skoda Prize, Red Fort Festival and Kala Ghoda Arts Festival.
