USP
It aims to bring the exquisite weaves of India on one platform. All the products of Five Point Five are directly sourced from the weavers and artisans of various clusters, across the country. Each piece is personally handpicked for those who love to drape and scream ‘pleats please!’
SARI ON WHEELS
We all have heard stories that in the older times, merchants (called “pheriwalas”) used to come home with their huge bundle of sari collection, wrapped in white mulmul. And in case there was a wedding at home, all the ladies in the family used to gather at one place and shop from these sellers. Most of the prized possessions of saris that our parents or grandparents own today, are usually bought from these home-coming karigars.
Don’t you sometimes wish, what if the weavers and craftsmen across the country were able to show you their exquisite handcrafted products, the same way.
‘Five Point Five’ brings their premium collection directly to your home!
The curated trunk of saris that comes to you, is a collection of exclusive handwoven pieces that the founders of ‘Five Point Five’ themselves have directly hand-picked from the weavers.
BEHIND THE LABEL
Copreneurs, Radhika & Nitin are design graduates from NIFT Delhi, whose hearts have always been connected with the rich textiles of the country. They wanted to bring the Indian heritage into forefront and support the weaver community.
While Radhika has been empowering her fashion knowledge by teaching Research at Pearl Academy, Nitin has worked on various handloom and textile projects with the Fashion Design Council of India (FDCI).
The thought behind their brainchild grew at home. Seeing her mother draped in saris very often, Radhika has been inclined towards the sari story since childhood, while Nitin has always been curious to know why his sister loved to drape his mother’s saris.
Doing more research on the six yards, their adoration for saris grew stronger over the years. Their knowledge and awareness of the industry gave them the edge to attempt an individualistic approach of maintaining fair trade for the weavers and their craft.
In between their love to travel and their passion to explore the weaves of India, Five Point Five was born!
“This 5.5 meters of unstitched garment has come a long way, to what it symbolizes today. From several techniques of making it, to the diverse ways of draping, it’s truly incredible. It is one such piece of clothing that can be worn anywhere – from work to a family gathering, or even for a party. And it certainly has no age barrier. You can never go wrong with a Sari. With Five Point Five, we strive to promote the Indian textiles, handlooms and craftsmanship; that our karigars have been preserving for eons.” – Nitin Singla
“Every sari has a story, a sentiment attached to it. It often evokes a memory – maybe it’s your mother’s sari or has a nostalgic emotion of your grandmother. Saris are treasured heirlooms that are passed from generation to generation, sometimes as a part of the wedding trousseau or gifted within the family. Five Point Five pays homage to this iconic staple that will always stay to be a part of every wardrobe.” – Radhika Jain
For more information,
Website: www.fivepointfive.in
E-mail: info@fivepointfive.in
