Hyundai Motor India Ltd collaborates with Falguni Shane Peacock for 17th India Couture Week 2024 in association with FDCI
Highlights
- Hyundai Motor India Limited showcases a specially wrapped IONIQ 5, embodying
exclusive design inspiration by Falguni Shane Peacock - The wrapped IONIQ 5 will make its runway debut at the Hyundai India Couture Week,
set to take place at Taj Palace Hotel & Ashoka Hotel, New Delhi from 24-31 July’ 2024 - A line-up of 14 esteemed Indian designers will present their exclusive collection at the
show
In an exciting blend of car innovation and high fashion, Hyundai Motor India Limited (HMIL) has teamed up with renowned fashion designers Falguni Shane Peacock to create a uniquely styled Hyundai IONIQ 5. This special edition of the IONIQ 5 will make a grand entrance on the runway at the finale of the 17th India Couture Week 2024 (ICW). This collaboration is set to wow the audience by combining state-of-the-art technology with unique design flair.
Building on their partnership with the Fashion Design Council of India (FDCI) for the second year in a row, HMIL is once again a proud participant in Hyundai India Couture Week 2024. This year’s event will showcase exceptional craftsmanship on a glamorous runway, celebrating cutting-edge designs from India’s top fashion creators.
Tarun Garg, COO of Hyundai Motor India Limited, expressed his enthusiasm: “We are thrilled to continue our association with FDCI for the second year running. Aligned with Hyundai Motor Company’s vision of ‘Progress for Humanity,’ we aim to create innovative experiences for our customers in India. Partnering with renowned designers Falguni Shane Peacock, who bring 20 years of timeless design experience, underscores our commitment to supporting artisans and India’s diverse cultural heritage. We look forward to unveiling the specially wrapped IONIQ 5 for ICW 2024.”
Falguni Shane Peacock shared their excitement: “It is our immense pleasure to present our collection at Hyundai India Couture Week 2024. This year, our inspiration draws from India’s opulent heritage, mythology, and grandeur. Our collection celebrates the essence of India’s cultural legacy, showcasing elements with deep cultural significance. The motifs, colors, and textiles we have chosen are steeped in Indian heritage, featuring luxurious silks and silk threads. Collaborating with Swadesh, an organization dedicated to preserving Indian handcrafted art, we have incorporated these exquisite fabrics into our designs. Our collection exemplifies our commitment to blending rich Indian elements with a modern, contemporary twist.”
Sunil Sethi, Chairman of FDCI, added: “FDCI is delighted to partner with Hyundai Motor India Limited for another year of India Couture Week. Our collaboration has been a thrilling journey of creativity and innovation. This year’s event will be even grander, with Falguni Shane Peacock as our finale designers. Hyundai India Couture Week 2024 at the Taj Palace will be a spectacular event.”
Hyundai India Couture Week 2024 will bring home-grown luxury to the center stage, featuring exclusive collections from 14 esteemed Indian couturiers: Abu Jani Sandeep Khosla, Amit Aggarwal, Dolly J, Falguni Shane Peacock, Gaurav Gupta Couture, Jayanti Reddy, JJ Valaya, Kunal Rawal, Rahul Mishra, Rimzim Dadu, Roseroom by Isha Jajodia, Siddartha Tytler, Suneet Varma, and Tarun Tahiliani. The event is set to dazzle New Delhi from July 24-31, 2024, at the Taj Palace Hotel and Ashoka Hotel.
Adding to the glamour, the specially wrapped Hyundai IONIQ 5 will delight audiences at the star-studded event on the closing day. This partnership blends innovation and tradition, celebrating the enchanting realm of artisanal finesse and enduring narratives.
About Falguni Shane Peacock
Falguni Shane Peacock is a luxury brand founded by Falguni and Shane Peacock. With over 20 years of global presence, they are among India’s leading luxury couture designers. The brand is known for pushing boundaries to create luxury looks season after season and is one of the most advanced in technology. Their classic sensibilities and timeless quality make them a favorite among celebrities and connoisseurs of luxury.
About Hyundai IONIQ 5
Hyundai IONIQ 5 features a progressive and futuristic design, departing from conventional forms to explore a highly innovative design philosophy rooted in the iconic Hyundai PONY DNA. Developed on the E-GMP platform, Hyundai IONIQ 5 delivers smart mobility experiences with the highest level of safety and convenience. Equipped with advanced technology, it offers powerful and efficient powertrains for an exhilarating driving experience. The IONIQ 5 boasts a high-power 72.6 kWh battery, constructed from advanced high-density cells, engineered to deliver a superlative e-mobility experience, adding versatility and opulence to every journey.
