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M·A·C Cosmetics India Launches Disney Cruella Collection

She’s a notoriously bold anti-hero who dishes out villainous levels of attitude and outlandish style in equal measure. Fiendishly fashionable. A cultural icon who manages to be counterculture[1]relevant. Authentic. Inimitable. Utterly unapologetic. We’re talking, of course, about Cruella de Vil – the infamous main character portrayed by Academy Award®-winner Emma Stone in Disney’s all-new live action movie, Cruella, which releases May 28, 2021 globally.

Enter The Disney Cruella Collection by M·A·C, a collection that revisits our subcultural heritage by taking inspiration from the loved-to-be-hated fashion icon who so perfectly embodies the Punk and New Wave era of the late 70s and early 80s, with her vivid slash of crimson lips and hardcore black-and-white shadows. “With there being such a huge trend for recycling the more niche counterculture moments of previous decades, this collection feels like M·A·C returning to a celebration of the kind of DIY styling and brave transformation that originally made it such a maverick brand,” explains M·A·C Director of Makeup Artistry, Terry Barber.

Rebellious, glamourous and undeniably fabulous, this limited[1]edition lineup for eyes, lips and face celebrates our favourite fashionable villain’s rise to infamy in her new live action film. Cruella stands for the rebels, outcasts, misfits and original rule-breakers who have always been – and continue to be – the real tastemakers.

Taking its cue from the shades and artistry used to create Cruella’s on-screen looks, this covetable collection of punk-rock reds and haute metallic hues is inspired by the most iconic looks of Disney’s Cruella, all dressed to impress in exclusive two 

About Disney’s Cruella

Academy Award®-winner Emma Stone (La La Land) stars in Disney’s Cruella, an all-new live-action feature film about the rebellious early days of one of cinema’s most notorious – and notoriously fashionable – villains, the legendary Cruella de Vil. Cruella, which is set in 1970s London amidst the punk rock revolution, follows a young grifter named Estella, a clever and creative girl determined to make a name for herself with her designs. She befriends a pair of young thieves who appreciate her appetite for mischief, and together they are able to build a life for themselves on the London streets. One day, Estella’s flair for fashion catches the eye of the Baroness von Hellman, a fashion legend who is devastatingly chic and terrifyingly haute, played by two-time Oscar® winner Emma Thompson (Howards End, Sense & Sensibility). But their relationship sets in motion a course of events and revelations that will cause Estella to embrace her wicked side and become the raucous, fashionable and revenge[1]bent Cruella.

Cruella stars Emma Stone, Emma Thompson, Joel Fry, Paul Walter Hauser, Emily Beecham, Kirby Howell-Baptiste and Mark Strong. The film is directed by Craig Gillespie, with screenplay by Dana Fox and Tony McNamara, story by Aline Brosh McKenna, Kelly Marcel and Steve Zissis, based upon the novel, The Hundred and One Dalmatians, by Dodie Smith. Cruella is produced by Andrew Gunn, Marc Platt and Kristin Burr, with Emma Stone, Michelle Wright, Jared LeBoff and Glenn Close serving as executive producers.

About M.A.C Cosmetics

M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics is part of The Estée Lauder Companies Inc. Since its creation in Toronto, Canada, over 30 years ago, the brand’s popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in over 110 countries/territories worldwide. Follow M·A·C on Twitter, Snapchat, TikTok and Pinterest @MACcosmetics, become a M·A·C fan on Facebook (facebook.com/maccosmetics), follow M·A·C on Instagram (instagram.com/maccosmetics) and watch M·A·C videos on YouTube (youtube.com/maccosmetics). For M·A·C locations, visit maccosmetics.com

Collection details:

MATTE LIPSTICK-Sweet-N-Vicious: Light pink De Vil In The Details: Bright red Camden Caper: Blood redPrice: INR 1850

RETRO MATTE LIQUID LIPCOLOUR-Queen of Mean:Brownie pink-neutral Mayhemmed:Red Glamarchy: Blood redPrice: INR 2450

DUAL-ENDED PRO LONGWEAR EYE LINER– De-Vinyl:Black Tightly Laced:WhitePrice: INR 1850

MAC_FY21_Cruella_Global_ProLongwearLiner_INR 1850

LASH76 Supermodel LashPrice: INR 1550

MAC_FY21_Cruella_Global_76SupermodelLash_Carton_INR 1550

FACE BRUSH129 Synthetic Powder/Blush Brush Price: INR 4250

MAC_FY21_Cruella_Global_129Brush_INR 4250

EYE BRUSH217S Synthetic Blending BrushPrice: INR 2550

MAC_FY21_Cruella_Global_217SBrush_INR 2550 (2)

EYESHADOW X 8: Cruella To Be KindGesso: Vivid white (Matte)De Villionaire: Silver (Frost)Need For Tweed: Grey-lilac (Satin)Crue Love: Vivid blue-red (Frost)Carbon: Intense rich black (Matte)Chillin’ Like a Villian: Bright blue (Matte)Cruella To Be Kind: Warm pink-neutral (Matte) Sinister Shimmer: Black with gold sparkle (Frost) Price: INR 3950

POWDER BLUSH DUO:Cruel – LA Intentions Tickled Punk: Bright pink Cruel-La Intentions: NeutralPrice: INR 2550

AVAILABLE:www.maccosmetics.in

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