INSPIRATION
An ode to the spirit of freedom. It derives inspiration from various things in our environment that symbolize free flow. It is young, carefree playful and unabashed. Bringing these characteristics in with the fabrics, colors, silhouettes, embroideries, patterns and motifs, our collection strives to speak to millennial. Pieces are light, comfortable, modern, functional and stylish.
SHADE CARD
Fun, playful, mostly muted with a pop of bright, almost gravitating towards innocent pastels
HIGHLIGHTS
A heavy use of frills and form fluid silhouettes
Geometric chevrons and floral all brought in together to co-exist in perfect harmony
Modern peplum blouse styled with a traditional maxi skirt – defying the obvious, experimenting and having fun, ethnic yet contemporary
DESIGN SENSIBILITY
Designs are made with superlative craftsmanship, and modern sensibilities, it’s a versatile collection that can be styled in countless ways on a gamut of occasions.
Quote
Gautam Gupta
“In our commitment to use hand-woven textiles we made a complete new collection in a different genre with georgette banarasi, silk cotton, silk and organza yet again reiterating the beauty and versatility Indian textiles has.”
Masakali
GG by Asha Gautam