This October, R|Elan™ collaborates with the renowned ready-to-wear brand HUEMN to unveil an exciting new collection at Lakmē Fashion Week x FDCI. Set to debut on October 11th, 2024, at The Grand Hotel in New Delhi, this collection seamlessly blends HUEMN’s daring design aesthetic with R|Elan’s state-of-the-art fabric technology, creating a captivating fusion of style, innovation, and sustainability.
R|Elan™ is celebrated for its eco-friendly, high-performance fabrics, and this collaboration promises to revolutionize fashion. The collection will showcase fabrics such as R|Elan™ GreenGold, crafted from recycled PET bottles, and R|Elan™ Kooltex, marrying sustainability with comfort. This partnership embodies a commitment to ethical fashion while embracing advanced textile technology.
Mr. Hemant D. Sharma, Sector Head – Polyester at Reliance Industries, praised HUEMN’s dedication to inclusivity and empowerment. “HUEMN continually challenges design norms and mirrors societal changes. This collaboration with R|Elan™ not only highlights our commitment to sustainability but also enhances the creative process.”
The collection will showcase HUEMN’s signature style, featuring eye-catching hand-drawn prints, inclusive cuts, and meticulously handcrafted textures. Each piece pays homage to traditional Indian craftsmanship while ensuring a comfortable and stylish experience for the modern consumer.
Pranav Misra, Co-Founder and Creative Director of HUEMN, shared his enthusiasm for the collaboration: “We aim to create a narrative that transcends fashion, resonating with the contemporary zeitgeist. Partnering with R|Elan™ has empowered us to push the limits of design and sustainability, resulting in a collection that champions responsible fashion.”
The R|Elan™ x HUEMN collection is poised to make a significant impact at Lakmē Fashion Week, merging style with a purpose that resonates deeply with today’s conscious consumers.
