A Timely Addition for the City’s Quality-Conscious Fashion Lovers
A Century of Tailoring Excellence: P N RAO Expands to Hyderabad
P N RAO, the renowned Bengaluru-based fashion brand with a century-old legacy in bespoke tailoring, has unveiled its flagship store in the vibrant city of Hyderabad, Telangana. Nestled in the fashionable Jubilee Hills, this marks the brand’s eighth location in South India, signifying a major milestone in its regional expansion.
The store was inaugurated by Shri Machender Pishe, along with partners Ketan and Naveen Pishe, who represent the second and third generations of this esteemed family business.
Following the inauguration, Ketan Pishe expressed excitement about the new store: “Hyderabad is a dynamic city with a fashion-forward, quality-conscious demographic. We believe P N RAO meets a significant need here. Our brand has established itself as the go-to choice for men’s suits across the country, and we are eager to cater to the discerning clientele in Hyderabad and Telangana. This strategic entry into the city aligns perfectly with the rising demand for both ready-to-wear and bespoke tailoring, seamlessly blending elegance with outstanding quality.”
A standout feature of the P N RAO experience is the introduction of its exclusive Suit Concierge service, a pioneering initiative in the men’s fine suiting sector. This service allows customers to book private appointments with a dedicated relationship executive, ensuring an uninterrupted and personalized shopping experience. Whether discussing fabric options during a pre-consultation or enjoying a fitting session tailored to individual needs, the Suit Concierge service reflects the brand’s commitment to exceptional customer care and bespoke attention.
Ketan Pishe noted “While on the one hand we are committed to offering the finest apparels to our customers and understand our client’s psyche, on the other hand we are constantly evaluating ways and means to raise the bar and delight our customers with our superior customer service and personalised services”
Naveen Pishe, Partner, P N RAO, added, “Adding our 8th store in the Southern hemisphere and the first in Hyderabad in a series of many more to come in Telangana, the store is a
pre-cursor and a first-taste to the citizens of Telangana and Hyderabadis. Our store is all set to become to the preferred fashion destination for the city of Hyderabad and the entire state of Telangana for discerning customers with an eye for fine taste”
Commenting on the expansion plans of P N RAO, Naveen Pishe said, “our vision is to take the legacy brand deeper and wider across the country in phases, through the franchisee route. As a first step, we have identified a franchisee with whom we have signed a Letter of Intent for geographical expansion into other territories. P N RAO will have complete control over the quality of customer care and continue to offer the finest of services to its customers – a core philosophy on which brand P N RAO rests”.
“P N RAO has built one of the largest bespoke tailoring facilities in the country on the outskirts of Bengaluru which is completely solar powered which demonstrates our commitment to the environment and sustainability practices in an effort to offer clean, safe and hygienic manufacturing of our apparels”, added Naveen Pishe.
P N RAO commenced as a ladies wear brand which took pride in dressing up the British ladies in the pre-Independence days. Post-Independence, the founder’s eldest son Late Shri Panduranga Rao learnt the pattern making of men’s suits which led to the brand branching off into men’s wear and till date has remained committed to offering the best in men’s wear. And reintroduced bespoke women’s wear offering for suits and formal wear for women during its 100th year in 2023.
Brand P N RAO, from a humble beginning of a single store on the prime Mahatma Gandhi Road, Bengaluru, today has 5 stores in Bengaluru and 2 in Chennai.
Hyderabad, renowned for its deep appreciation of fine design and artisanal quality, has long been in need of a fashion destination that aligns with its sophisticated tastes. The store promises to be more than just a new addition to Hyderabad’s retail scene; it represents a substantial enhancement to the city’s fashion landscape. This store is more than just a new retail spot; it’s a major upgrade to Hyderabad’s fashion landscape, showcasing clothing that blends modern trends with classic sophistication.
The excitement surrounding the store’s opening is evident, with over 150 enquiries already received, reflecting strong anticipation from the local community. This promising start highlights the store’s alignment with the fashion needs and preferences of Hyderabad’s discerning audience. Initial visits to the store have been promising, with a noticeable influx of customers interested in its Ready-To-Wear collections. This early success underscores the store’s potential to quickly become a favourite among Hyderabad’s fashion enthusiasts.
For the first time, P N RAO is introducing 3D visualization technology in its store in Hyderabad where a customer can scan a particular product/garment on a model and visualise how a particular fabric will look on one self before making the purchase.
P N RAO offers suits in three broad categories – Ready-To-Wear; Designer Made-To-Measure collection and Classic Bespoke Tailoring. P N RAO has made sure that through these segments, the offerings are well=rounded
About P N RAO:
P N RAO started their journey back in 1923, pioneered by Late Shri Pishe Narayan Rao. In the beginning days British officers and ladies of high rank counted on the stylised, customized perfection attuned by P N RAO. The empire expanded over the years with their characteristic suave and grace blending tradition and contemporary innovation. Over the decades, they defined men’s beau monde across the nation. The brand has become synonymous with class and quality. P N RAO has been the choice of men’s wear with their seven stores, spread across Bangalore and Chennai. Constant upgrade and superior quality have buttoned up their suit of success. In the post-independence era this brand has revolutionized men’s tailoring under Late Shri Panduranga Rao and starred as a trend setter in ‘ready to wear’ clothing. P N RAO is having the largest tailoring facilities in the country with solar powered units in Hoskote industrial belt.
